Snap (SNAP) saw its stock fall sharply earlier this week after the social media company launched its new augmented reality glasses, SPECS. Indee...

Snap is betting its future on Specs, but the consumer smart glasses race is getting more competitive and investors want the company to focus more on growing its core ads business.

Snap opens pre-orders for its $2,195 Specs AR glasses with a $200 refundable deposit, targeting early adopters ahead of a fall 2026 consumer launch.

Snap, the parent company of Snapchat, has just announced the long-anticipated release of its Specs AR smart glasses which will...

Snap Inc. has unveiled the SPECS AR glasses. These premium smartglasses can project a 115-inch virtual screen in front of your eyes whenever you want.

Stifel reiterated a Hold rating on Snap (SNAP) after CEO Evan Spiegel gave a presentation at Augmented World Expo, featuring a handful of new an...

Snap, the parent company of social network Snapchat, on Tuesday launched its Specs augmented reality glasses, a major bet by a struggling company to stake out ground in the…

Snap has unveiled a new pair of augmented reality glasses with a price tag more commonly seen on a gaming PC or high-end TV.

Snap shipped standalone AR glasses ahead of Meta, Google and Apple. The physics impress. The maths punish. Snap shipped standalone AR glasses ahead of Meta, Google and Apple. The…

Snap entered the smart glasses world a decade ago. Now, it is readying the launch of Specs, with advanced features and an eye-watering price to match.

Snap CEO Evan Spiegel is pushing back on investor calls to cut its augmented-reality glasses unit. The company launched its new AR glasses, called Specs, at $2,195. Spiegel stated…

Even as AI companies continue to search for a defining hardware other than a smartphone, Snap is betting big on a pair of glasses you’d wear every day. | Business News

Snapchat parent bets on pricey Snap Specs with dual displays that place digital imagery into wearer's field of vision

Snap has positioned the glasses as a standalone AR device that overlays 3D digital content onto the real world, aiming to bridge the gap between lightweight smart glasses such as…

Introduced at AWE 2026 in Long Beach, Specs are now available for pre-order with a $200 refundable deposit and are expected to ship this fall in the...

Sono dotati di display a colori integrato con un angolo di visione di 51 gradi, montano due processori Qualcomm Snapdragon, uno per la computer vision e uno per il tracciamento…

Snap Inc. (NYSE:SNAP) shares traded lower Wednesday following market pushback over the $2,195 price tag of its newly debuted SPECS AR glasses.

"Appears bulky and more akin to Apple's Vision Pro glasses..."

Snap Inc. (NYSE: SNAP) stock slid over 4% after unveiling its new $2,195 SPECS augmented reality glasses, as analysts warn heavy costs and high pricing could stall mass-market…

Snap's long awaited smart glasses debut hasn't exactly done wonders for the company's stock.

AR glasses on the whole aren't faring much better.