It’s deemed outrageously expensive, it’s insulting to existing owners and perhaps most damning of all – it looks like a Nissan Leaf. Those are just some of the unflattering comments directed at Ferrari’s first electric car, the Luce, since it was unveiled earlier this week by the legendary Italian marque.

The Ferrari Luce debuts with four electric motors making over 1,000 horsepower, a radical design, and a gorgeous interior. It costs over $620,000 to start.

The Ferrari Luce is here. The company's first EV costs 550,000 euros and looks like no Ferrari before it. It's bound to be polarizing.

Ferrari presented its first fully electric car on Monday, marking a high-stakes shift by the luxury sports car maker as competitors including Porsche P911_p.DE and Lamborghini…

The Ferrari Luce, which comes in a light blue, is being compared to a Nissan Leaf and a Kia.

"We are lost in translation with Ferrari's new strategy."

Ferrari has unveiled its first fully electric car, the Luce, in Rome — but the €550,000 five-seater's design drew widespread criticism online and sent the company's shares sliding…

Some analysts question whether design of Luce, starting at $640,000, lives up to sportscar car brand’s heritage

The Ferrari Luce seems to be more aimed at regulatory compliance and China, putting a lot of pressure on the Jony Ive-designed EV.

Modelo Luce, projetado pelo designer do iPhone, foi chamado de 'insulto à marca' nas redes sociais

Ferrari's stock drops nearly 8% as debut electric model sparks backlash

Online commentators have called the Luce “an insult to the marque” and “hideously underwhelming”.

Ferrari’s $650,000 Luce electric car’s design was said to be outside the luxury supercar maker’s usual traditions, but is likely to succeed anyway, according to analysts.

Luca di Montezemolo shared his brutal opinion about Ferrari's first electric car, calling Luce a type of car that Chinese automakers won't copy.

The Ferrari Luce, the brand's first EV, has sparked divided opinions. While some praise it, others worry it strays too far from Ferrari's iconic image. | World News

The new £474,320 Ferrari Luce is also the Italian brand's first ever five-seater, designed in collaboration with the LoveFrom agency founded by former Apple design chief Sir Jony…

Controversial EV ‘risks destroying the myth’ of luxury carmaker as investors fear another Jaguar rebrand failure

Ferrari shares are falling a day after it unveiled its first electric vehicle, and first five-passenger car, wearing a strikingly controversial exterior design.

Nas redes sociais, internautas compararam o primeiro elétrico da Ferrari a um “Nissan ou Toyota de baixo custo”

The Italian marque has broken with the past with its four-door, €550,000 Luce and traditionalists are furious

Does the Luce look like a Ferrari to you?