As India's digital agriculture ecosystem grows, the biggest opportunity lies in using AI-powered intelligence to improve farm traceability, optimise procurement, and build more resilient agribusiness supply chains.
A mid-sized food processing company set out to solve a straightforward problem: they had no reliable way to verify what was coming in from their farmer network.
Crop varieties, input usage, harvest dates all of it lived in handwritten registers or nowhere at all.
Their goal was simple.
Digitise farm records.
Improve procurement visibility.
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This article is authored by Amith Agarwal, co-founder & CEO, Staragri.
As farming becomes more and more data-driven and tech-enabled, the supporting industries also have to move along.
