The deal is reportedly worth more than $405m, which would place it among the most lucrative in the Premier League.

Liverpool FC reportedly agrees to a £300M, five-year front-of-shirt sponsorship deal with Turkish Airlines starting in the 2027/28 season,

It represents the end of an era after 17 years with Standard Chartered, with the branding on the kits of the men's, women's and academy teams changing from the start of next…