Google has dodged an effort to break up its ad business, but a judge said Wednesday that the company will need to adjust its business to benefit competitors.

A federal judge found Google illegally monopolized ad-tech markets but rejected a forced sale of AdX, favoring behavioral remedies instead.

WASHINGTON: A US federal judge on Wednesday (Sep 2) refused to force Google to sell a division of its digital advertising business, rejecting the government's push to break up…

The DOJ asked the judge to force a sale of at least one of its ad tech tools.

While the ad exchange is a small part of Google's business, the ruling is the second powerful symbolic victory against the U.S. Department of Justice in its efforts to force…

Decision marks third recent US defeat for regulators seeking to break up Big Tech