The $29,945 Ford Fathom gets a pretty decent list of standard equipment.
Hand-crank windows? Ford says no thanks
Fathom translates as “six feet deep,” which is probably where Ford would like to bury the Slate Truck.
The new Ford Fathom will officially start at $28,350 before destination following its debut sometime in 2027.
Ford named its affordable electric pickup the Fathom. It starts at $29,945 with LFP batteries from its Michigan plant. Preorders open early 2027, deliveries in fall 2027.
Ford revealed that its affordable midsize electric pickup will be named Fathom, with prices starting at just $28,350. Ford reveals...
Ford introduces the Fathom, a midsize electric truck priced at $28,350, marking a significant step in delivering full-featured EVs at groundbreaking affordability.
The Fathom, Ford's first vehicle on its Universal EV Platform, will begin taking preorders in early 2027 with deliveries later that year
We now know the starting price and name for Ford's all-important, low-cost EV truck. Both break the molds set by other Ford EVs.
The truck, arriving in 2027 as part of a new family of affordable EVs, is Ford's answer to mounting competition from China.
Deliveries of the new electric pickup are slated for later next year.
The Fathom will be produced on the company's new Universal Electric Vehicle (UEV) Platform.
Due in "fall 2027," Ford said Thursday that it won't reveal what Fathom looks like until early next year.
Η Ford προσέγγισε τον σχεδιασμό και την κατασκευή αυτού του οχήματος από μηδενική βάση, συγκροτώντας μια εξειδικευμένη ομάδα στην Καλιφόρνια με στόχο τον
It's the first vehicle to be built using the "Universal Electric Vehicle" platform that Ford has said is key to making money with EVs.
Ford's CEO has described the new Ford Fathom as a "Model T moment" for the company. But the EV pickup is unlikely to live up to lofty expectations, and maybe it doesn't have to.
Ford is still playing its forthcoming midsized electric pickup truck close to the vest, but the EV finally has a name: Fathom.
With the sub-$30,000 Fathom, Ford hopes to capitalize on growing demand for low-priced EVs and avoid the fate of its now-defunct Lightning.
Ford has revealed the name of the first production model based on its Universal EV Platform. The midsize electric pickup, called Fathom, will be available for