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Kalshi adds 3 million new users as prediction market capitalizes on the World Cup
The prediction market has launched some ads featuring soccer players, as well as formed a partnership to display its brand in more places during the tournament.
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npr.org
Kalshi says it's not a sportsbook even as World Cup bets surge
The betting site Kalshi emerged as a dominant sports betting platform during the World Cup. But the company avoids billions of dollars in taxes by insisting it is not a sports…
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fortune.com
World Cup final is already the biggest ever prediction market as Kalshi bets top $1.27 billion—with Spain favored to beat Argentina |…
Overall prediction market bets tied to the World Cup on Kalshi and Polymarket have collectively exceeded $29 billion in total trading volume.
