The 2026 FIFA World Cup spurred unprecedented activity on Kalshi, with the platform gaining 3 million users and achieving record trading volumes tied to tournament predictions.
This is one of the biggest growth periods for Kalshi
Jul 20, 2026
10:36 am
What's the storyThe recently concluded FIFA World Cup has given a major boost to prediction markets, with Kalshi witnessing an unprecedented surge in user registrations and trading volumes.
The platform added some three million new users during the tournament, according to company data cited by CNBC.
Kalshi Added Three Million Users During World Cup - DraftKings (NASDAQ:DKNG), Flutter Entertainment (NYSE
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As prediction markets notch record trading volumes, Kalshi is ramping up its marketing push through a high-profile FIFA World Cup…
Kalshi, a top player in the prediction market industry, has added over 3 million new users during the World Cup as its perpetual…
The prediction market has launched some ads featuring soccer players, as well as formed a partnership to display its brand in…
The prediction market also saw a record number of trades on the World Cup winner.
Kalshi posted a record month for trading volume in June as the expanded FIFA World Cup boosted prediction market activity, while…
Kalshi, the biggest player, has repeatedly broken its own trading records during the World Cup.
