NFL Brings in the Nickel Package as a Defense Against Streaming Beefs
In the midst of a well-earned victory lap following the release of its fall TV schedule, the NFL pushed back on some recent…
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Potential LIRR Strike Offers Glimpse of World Cup Commuter Chaos
The labor disagreement looms large over a packed weekend of sports in NYC, and shows how difficult any transit could be for fans…
Thousands in Jockey Sponsorship Money at Stake in Preakness
The Preakness Stakes means five-figure sponsorship deals for jockeys like Jose Ortiz, who is attempting to win the Triple Crown…
Sportico Transactions: Moves and Mergers Roundup for May 15
Personnel, partnerships, products and purchases for this week in sports business.
Club Sportico: The Winner of the NFL’s Social Super Bowl Is…
The 2026 NFL schedule release videos are out. Club Sportico ranks them all, with commentary, from No. 32 to No. 1.
Ariel Investments Cuts Stake in Dolan’s Sphere by 22%
Ariel is still the third largest institutional holder of Sphere's shares, which have been on a tear, up 455% from their April…
NCAA to Pay $303M as Volunteer Coaches Settlement Approved
A federal judge has approved the $303 million settlement in Ray v. NCAA, which involves volunteer coaches, and he explains why in…
ESPN’s YouTube Clip Crew Built an Empire With Billions of Views
ESPN staffers clip content from Stephen A. Smith, Inside the NBA, Pat McAfee and other analysts to share on YouTube, often going…
Top NFL Game Broadcasts: Projected TV Ratings Leaders for 2026-27
With the much-reviled Eagles set to pay a rare holiday visit to the Cowboys, Fox is set to enjoy a Thanksgiving Day ratings feast.
UFC’s Dana White Asks Trump to Nix Bet Tax Amid Political Gridlock
White petitioned Donald Trump to repeal an addition to the tax code that caps deductions on gambling losses at 90%.
NASCAR Battles Counterfeiters, Pirated Goods in Lawsuit
NASCAR has sued numerous individuals and companies in China over the alleged sale of counterfeit NASCAR products.
Knicks Playoff Run Could Generate $140M+ in Revenue
The Knicks have already played five playoff home games and are likely in line for at least five more that would push revenue to…
Sporticast: A Secret World Cup Ticket Market
Will FIFA lower prices, will fans eventually buy remaining seats at current levels, or will FIFA find a way to move tickets into…
Gotham FC in Advanced Talks to Move to NYCFC’s New Queens Stadium
Gotham FC is in advanced talks to move to the Queens, New York, venue being built by NYCFC. The NWSL team currently plays in New…
Nike Sued for Refunds Over Trump’s Illegal Tariff Price Hikes
Nike is accused of unjust enrichment by a man who says he paid more for Nike sneakers on account of IEEPA tariffs the U.S.…
Kalshi Retail Bettors Have Lost $100M+ on Parlays This Year
Prediction markets are leaning into parlays, which have been a reliable revenue driver for years at traditional sportsbooks.
Dick Glover Named Blitz Executive Chairman
Sports media executive Dick Glover, who helped launch Sportico in 2020, is tasked with expanding Blitz Analytics' footprint among…
FIFA’s Gianni Infantino Is Talking Out of Both Sides of His Mouth
World Cup ticket prices has drawn heat on FIFA. President Gianni Infantino is contradicting himself as he discusses FIFA's…
Canadian Soccer Media Firm Finally Escapes Rogers’ TV Bottleneck
The conclusion of a multiyear legal battle has paved the way for the Canadian Premier League to reach millions of TV viewers, a…
Under Armour Anticipates Hit From Curry Brand Exit, Narrows Focus
Under Armour said it will incur a small financial hit this year from its decision to get out of the Curry Brand signature shoe…
As College Sports Roils, an Apparel Company Pitches Its Stressed Stock
DBGI issued millions worth of shares to its college sports partners. Then its stock price cratered. What comes next for the…
The NCAA House Settlement Is Suddenly Unsettling
A deal is a deal, and a judge can't change one. Those two points are key to unpacking how the House v NCAA settlement will…
John Stockton Blocked by U.S. Supreme Court in COVID Speech Case
Hall of Fame basketball player and health podcaster John Stockton sees his petition to the U.S. Supreme Court to review a free…
Most Valuable Soccer Teams: Real Madrid, Barça Lead at Combined $14B
The top 50 soccer clubs are worth $95.5 billion combined, led by Real Madrid ($7.7 billion) and Barcelona ($6.65 billion). MLS…
MLB Team Values 2026: Yankees, Dodgers Top $9 Billion
The New York Yankees are MLB's No. 1 team at $9.4 billion, but the Dodgers ($9.05 billion) have closed a gap from 46% five years…
NWSL Team Values 2026: Angel City Leads, Average Jumps 77%
Angel City FC leads Sportico's NWSL valuations for the third straight time at $335 million, but the biggest gainers are at the…
MLS Team Values 2026: Messi’s Miami Leads at $1.45B, Up 22%
The average MLS team is worth $767 million, up 6% from last year. Five clubs are worth more than $1 billion, led by Inter Miami…