Sports Valuations Reporter
The New York Knicks have punched their ticket to the Eastern Conference finals for the second season in a row after last playing in the ECF in 2000, producing a windfall for Madison Square Garden Sports, which owns the club and the NHL’s Rangers.
The Knicks have already played five playoff home games, which generated nearly $50 million in gross revenue before the NBA took its cut from ticket receipts. The team is likely in line for at least five more home games, as the heavy favorite versus whoever emerges in the other East series between the Detroit Pistons and Cleveland Cavaliers, which the Cavaliers lead 3-2. That would goose revenue to $140 million, assuming two home games in the NBA Finals.
The bean counters’ dream scenario of a seven-game series versus the Cavs—the Pistons would have home court versus the Knicks—and an NBA Finals of at least six games would drive gross revenue near $180 million.
The Knicks generated $115 million from the playoffs last year, according to Seaport Research Partners analyst David Joyce, who covers the publicly traded MSGS. He estimates the Knicks earned $8 million per home game during the first round of the 2026 playoffs from tickets, suites, concessions and merchandise. It jumped to $12 million per game in the second round when the Knicks swept the Philadelphia 76ers.
