Day 3 of the Variety in the C-Suite in collaboration with Canva featured more lively discussion with marketing pros from Fox Entertainment, BBC, Mattel and more.

Marketing and ad execs from brands including Netflix, Lego and EA spoke on Day 1 of Variety in the C-Suite in collaboration with Canva at Cannes Lions.

At Cannes Lions, new AI tools, a focus on cultural collaborations and strategies for further engaging with the creator economy are at the center of the conversation.

At a festival where one company’s absence from a patch of sand can be read a dozen different ways, creators are giving Cannes Lions a different kind of energy.

The crosscurrents of discussion at Cannes Lions were hot topics for leaders during Day 2 of Variety in the C-Suite in collaboration with Canva.

Cannes Lions moved from anxiety to action in 2026. Hear how AI, creator strategies and gaming ad formats evolved—and what the shifts mean for marketers.

Marketers at Cannes Lions discuss their expanding list of responsibilities, AI’s threat to creativity and the importance of having a CMO on the C-suite

Day 3 of the Variety in the C-Suite in collaboration with Canva featured more lively discussion with marketing pros from Fox Entertainment, BBC, Mattel and more.