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Apple Eyes iPhone, Mac Price Hikes as AI-Fueled Memory Crunch Deepens
Apple customers around the globe might soon be looking at higher costs for iPhones and Macs, because the company is dealing with this tricky worldwide shortage of memory chips. Apple CEO Tim Cook said the rapidly climbing prices for DRAM and storage parts have hit “unsustainable” levels, so it’s getting harder, basically to keep iPhones at the same price without changes.This crunch, or imbalance, seems to have been sparked by an extraordinary surge in demand from artificial intelligence AI data centres, they are using huge amounts of advanced memory chips that are required to train and also to run AI models.
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forbes.com
Apple CEO Tim Cook Warns Your Next iPhone Could Be More Expensive
Apple is facing rising silicon costs as the world rushes towards AI. That’s going to force price rises across the board, including the upcoming iPhone 18 Pro.
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cryptobriefing.com
Apple plans price increases as CEO Tim Cook cites rising chip costs from AI boom
Apple plans to raise prices on iPhones, MacBooks, and other devices as CEO Tim Cook warns of surging memory chip costs driven by AI infrastructure demand.
