As the fast fashion giant Shein shockingly acquires Everlane — the apparel brand known for its radical transparency and ethical pledges — for an estimated $100 million, Ellie Muir speaks to retail experts about why this deal is a sign that shoppers are jaded under the pressure to shop sustainably

What happens if a sustainable-clothing brand sells to a fast-fashion giant?

Il colosso cinese sarebbe pronto a versare circa 100 milioni di dollari