The European Commission's record fine against AliExpress highlights the rising need for compliance for Chinese cross-border e-commerce companies, prompting industry experts to call for stronger product certification, brand protection and localized operations in Europe.

The EU has hit AliExpress with a €550M fine, its biggest DSA penalty yet, for failing to stop the sale of counterfeit, unsafe and illegal products.

La piattaforma cinese è accusata di non contrastare adeguatamente la vendita di prodotti contraffatti e pericolosi, con obblighi di conformità e piani d’azione da presentare entro…