Meta will use off-site business data for Feed and AI personalization next month, expanding ad data use across 10 countries.

Meta introduced Meta Business Agent; AI that lets every business show up for every customer, in every moment, as if they had an infinite team behind them.

You’ll still be able to opt out.

We're updating how we use information that other businesses already share with Meta.

Meta will use off-site business data for Feed and AI personalization next month, expanding ad data use across 10 countries.

Meta says it already uses information from other businesses to improve your ad experience, but it will soon start using that data to personalize your feed and AI responses too.

Meta plans to leverage your off-platform activity, including purchases and games, to enhance personalized content across Facebook, Instagram, and AI responses.

Meta has unveiled Meta Business Agent, an AI-powered assistant designed to help businesses automate customer support, sales, scheduling and other operational tasks. The launch…

Da luglio 2026, Meta inizier� a usare i dati sulla tua attivit� su siti e app terze, come acquisti e giochi, non solo per gli annunci ma anche per personalizzare il feed di…