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Steph Curry's Sneaker Deal Compared to Caitlin Clark, LeBron James, and More

How does Stephen Curry's sneaker deal compare other basketball stars?

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Stephen Curry signs sneaker deal with Li-Ning after long Under Armour stint

Curry Brand shifts to Li-Ning with a 10-year deal for sneakers, athleisure, golf—exit from 13-year Under Armour partnership. Li-Ning strengthens NBA footprint against Nike/Adidas; Curry endorsement signals expansion into Western markets via B2B leverage.

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Timeline cronologica

lunedì 1 giugno 2026·apnews.com
Warriors star Curry lands long-term shoe and apparel deal with Chinese sportswear company Li-Ning
Stephen Curry has a new long-term shoe and apparel deal with Chinese sportswear company Li-Ning. The Golden State star’s Curry Brand announced the partnership to keep building…
martedì 2 giugno 2026·nytimes.com
Stephen Curry signs sneaker deal with Li-Ning after long Under Armour stint
Curry wore shoes from multiple brands during the 2025-26 season. He auctioned the shoes in April, raising $1.7 million for his foundation.

Steph Curry's Sneaker Deal Compared to Caitlin Clark, LeBron James, and More

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Stephen Curry signs sneaker deal with Li-Ning after long Under Armour stint

Timeline cronologica

Warriors star Curry lands long-term shoe and apparel deal with Chinese sportswear company Li-Ning

Stephen Curry signs sneaker deal with Li-Ning after long Under Armour stint

Stephen Curry Signs 10-Year Sneaker Deal With Li-Ning

NBA star Steph Curry signs 10-year deal with China's Li-Ning

NBA star Stephen Curry signs long-term deal with Chinese sportswear company Li-Ning

Warriors star Curry lands long-term shoe and apparel deal with Chinese sportswear company Li-Ning

Stephen Curry signs landmark 10-year deal with Li-Ning seven months after Under Armour departure

Stephen Curry Signs 10-Year Sneaker Deal With Li-Ning

Stephen Curry signs landmark 10-year deal with Li-Ning seven months after Under Armour departure

NBA: Stephen Curry signs long-term deal with China's Li Ning

NBA star Curry ends trainer free agency, signs with Chinese sportswear firm Li Ning

NBA star Stephen Curry partners with Chinese sportswear giant Li-Ning

Curry’s Li-Ning Deal: Access to China Without Western Baggage

Chinese sports brand Li Ning partners with NBA star Steph Curry

NBA star Stephen Curry signs 10-year deal with China’s Li-Ning after Under Armour exit

NBA superstar Steph Curry signs Li-Ning deal in a major win for Chinese shoe giant | CNN

NBA star Stephen Curry signs long-term deal with Chinese sportswear company Li-Ning

La estrella de la NBA Stephen Curry firma con la compañía de ropa deportiva china Li-Ning - EFE

Winners and Losers from Stephen Curry's Li-Ning Sneaker Deal

Stephen Curry signs 10-year deal with Li-Ning sneakers

Curry's Li-Ning Deal Is a Shot at His Own Jordan Brand

NBA star Steph Curry signs 10-year deal with China's Li-Ning

Stephen Curry signs with Li-Ning

NBA's Curry, Li-Ning ink major deal

Steph Curry's Sneaker Deal Compared to Caitlin Clark, LeBron James, and More