Google muss britischen Publishern ein Opt-out für KI-Suche ermöglichen. Der Ausstieg aus Googles KI-Funktionen hat jedoch einen Preis.

The UK’s CMA has imposed new conduct requirements on Google search, letting publishers opt out of AI training and mandating fair ranking and choice screens.

Google accounts for more than 90% of UK queries, and the regulator had been consulting on the matter to ensure effective competition.

UK's CMA mandates Google to let publishers control AI-generated summaries, enhancing their negotiating power over content usage.