Ford has not published a towing rating for the Fathom.

Ford confirmed a starting price of $29,945, including a $1,595 destination charge.

Ford positions the Fathom for daily driving, cargo runs, and light hauling.

Ford has not published a towing rating for the Fathom, and that gap is now the loudest part of the conversation. An EV industry executive recently pushed back on the idea that the roughly $30,000 midsize pickup should be judged by trailer numbers at all.

The comment lands as Ford talks up a goal of selling more than 100,000 Fathoms in the truck's first year on sale, a figure only Tesla has hit with a single EV nameplate in the US. Buyers eyeing the Fathom as a work truck need to know what Ford has actually confirmed, and what is still guesswork.