Banks, fintech companies, e-commerce platforms, telecommunications operators, logistics companies and major retailers are among the businesses that could be affected by the new charges in Nigeria.
Meta, the parent company of WhatsApp, is set to begin charging businesses for certain messages sent through the WhatsApp Business Platform from October 1, 2026, a move expected to affect Nigerian companies that rely heavily on the platform for customer service and transactional communications
The pricing change was disclosed by Meta in a WhatsApp Business Platform pricing update published in July 2026, in which the company announced that charges for certain service and utility messages would resume from October 1.
The new pricing structure applies specifically to businesses using the official WhatsApp Business Platform, formerly known as the WhatsApp Business API, which is designed to enable companies to manage large volumes of customer conversations and automate communications.
Banks, fintech companies, e-commerce platforms, telecommunications operators, logistics companies and major retailers are among the businesses that could be affected by the new charges in Nigeria.
