Monday, July 27th, 2026 – 12:35 am
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The new agentic world is exciting. Not a day goes by that I don’t discuss something cool I’ve seen using Claude or realize that I can now vibe code an app to handle a task for my wife.
But with all new things, there’s a risk of neglecting our product management discipline in the bliss of our excitement. We saw it with crypto and when “blockchain” became a hammer in search of a nail at every turn. Without people pressing back on normie concerns – “How does this fit into my day to day? Would a normal database work as well?” – it’s easy for tech to get ahead of its skis.
Agentic tech is discussed in similarly grandiose terms, often at the expense of its more mundane actual value. One of the most talked about agentic ad use cases is direct sales.
