Is there a way to partner with YouTubers but refrain from giving them unchecked power over your business’s reputation?

The spot received backlash for portraying violence against women.

The retailers appear to have pulled the brand’s merchandise following backlash over its controversial co-branded Callaway ad.

The move is the latest blow to the YouTube-native golf brand that had been on a remarkable retail growth trajectory.

The golf giant is severing its partnerships with the media and apparel company after a controversial ad for a driver.