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YouTube is reportedly trying to outbid Netflix for creators
YouTube is reportedly offering multimillion-dollar deals to top creators, aiming to secure exclusive content as Netflix intensifies competition in the creator economy.
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cryptobriefing.com
Netflix signs non-exclusive deals with YouTube creators, even as YouTube counters with millions
Netflix is signing non-exclusive licensing deals with top YouTube creators like Ms. Rachel and the Stokes Twins, not the other way around.
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businessinsider.com
YouTube punches back at Netflix by offering top creators millions for exclusive deals
YouTube is making its biggest move yet to defend its turf as Netflix and other streamers do deals with star creators.
