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Apple to unveil 2 premium MacBooks soon

Apple is reportedly set to launch two high-end MacBooks later this year, with anticipated steep price hikes following recent increases due to rising memory costs.

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Apple to unveil 2 premium MacBooks soon

Apple plans to launch MacBook Ultra (OLED touchscreen, M5 Pro/Max) and updated MacBook Pro (M6) in fall 2026. Higher memory costs plus new premium tier signal aggressive pricing—IT buyers must accelerate capex planning and evaluate refresh cycles 12+ months ahead.

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Timeline cronologica

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Apple to unveil 2 premium MacBooks soon

Confronto fonti

Apple to unveil 2 premium MacBooks soon

Timeline cronologica

The most surprising Apple price increase is to the MacBook Neo - 9to5Mac

Apple price hikes are official — here's how much more you'll pay for MacBooks and iPads now

MacBook Ultra and new MacBook Pro both launching this fall, per rumors - 9to5Mac

Apple ratchets up prices, blames the cost of memory

All MacBooks and iPads just got $200 or more expensive – iPhones are the last holdout

Apple price hikes are official — here's how much more you'll pay for MacBooks and iPads now

Apple raises MacBook Pro prices by $300 amid soaring chip costs

Apple ratchets up prices, blames the cost of memory

All MacBooks and iPads just got $200 or more expensive – iPhones are the last holdout

Beat Apple's price increases on new MacBooks with these stellar deals that can save you up to $500 — big sale on current-gen Pro, Air, and…

Apple raises MacBook Pro prices by $300 amid soaring chip costs

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Apple Hardware is Now Way More Expensive

Apple to unveil 2 premium MacBooks soon