Tim Cook warned us and it has just actually happened, Apple has just officially increased prices on the latest current-gen...

Apple's price increases are here. The $599 MacBook Neo will sell for $699, whereas the iPad Air now costs $749. Here's the full list of affected products.

The cheapest MacBook Pro now starts at $2,000.

Apple CEO Tim Cook had earlier warned of price increases due to the memory chip shortage.

Some Macs are hundreds of dollars more expensive today than yesterday.