El CEO señaló que aunque han intentado mitigar el aumento de los precios de los chips, la situación se ha vuelto “insostenible”

Apple is facing rising silicon costs as the world rushes towards AI. That’s going to force price rises across the board, including the upcoming iPhone 18 Pro.

Em entrevista ao Wall Street Journal, executivo não detalhou prazo, alcance e tamanho dos aumentos

Apple's chip problem is 'unprecedented,' says outgoing CEO.