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FIFA World Cup 2026 gets a crypto sponsor as Kraken signs on and athlete tokens resurface
Kraken becomes the Official Crypto Exchange Supporter for FIFA World Cup 2026 as athlete-linked tokens and fan engagement platforms gear up for the 48-team
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decrypt.co
Kraken Named Official Crypto Exchange of FIFA World Cup 2026 - Decrypt
Crypto exchange Kraken is teaming up with FIFA to sponsor the World Cup, with plans for "fan-focused" experiences in the U.S. and Europe.
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cointelegraph.com
Kraken Joins FIFA World Cup 2026 as Crypto Exchange Sponsor
Kraken has become the official crypto exchange supporter of the FIFA World Cup 2026, marking one of crypto's highest-profile sports sponsorships since the 2022 "Crypto Bowl."
