Snowflake Names DAS42 a Featured Services Partner in Its Fifth Annual Modern Marketing Data Stack Report
Recognition reflects DAS42's track record delivering identity resolution, audience enrichment, and agentic campaign management for enterprise marketers in media, entertainment, telecommunications, and consumer-centric technology companies
DAS42 today announced at Cannes Lions 2026 that it has been recognized by Snowflake, the AI Data Cloud company, as a featured services partner in The Modern Marketing Data Stack 2026: Governing the Agentic Enterprise. DAS42 was showcased in Snowflake’s report for its consulting work helping media, entertainment and telecommunications clients unify fragmented audience data, build identity resolution capabilities on Snowflake, then deploy AI-powered accelerators on top of that foundation to drive advertising revenue and customer acquisition at scale.
Now in its fifth year, Snowflake’s Modern Marketing Data Stack report reflects a major shift in how marketing organizations operate—from fragmented tools toward AI-driven, agentic systems built on governed data foundations. This edition draws on insights from more than 11,500 Snowflake customers and ecosystem partners across 13 categories, highlighting how organizations are bringing industry-leading applications directly to their data to drive faster execution and proven business outcomes across the marketing lifecycle, while addressing the growing demands of data gravity, privacy and trust.
