Markets & Finance · Brazil
—The projection. Brazil’s bars and restaurants are forecast to take R$2.42bn (about $469m) during the group stage, a record for a World Cup.
—The source. The estimate comes from the CNC, Brazil’s national confederation of commerce, services and tourism.
—The jump. That would be 15.7 percent above the R$2.09bn (about $405m) taken during the 2022 tournament in Qatar.
—The Copa premium. In World Cup years, June and July food-and-drink revenue runs about 5.4 percent above the same months without a tournament.
