Chief Sustainability Officer at Shoprite Group, Sanjeev Raghubir (left) and Western Cape Minister of Agriculture, Economic Development and Tourism, Dr Ivan Meyer (right).
THE Shoprite Group hosted its annual Market Day recently, allowing nearly 60 community gardeners from South Africa, Namibia, and Botswana to sell their produce directly to shoppers at selected stores.
The event, held on May 28 and coincided with World Hunger Day, involved small-scale farmers selling fresh vegetables and fruits at Shoprite and Checkers outlets.
The participating gardens are among more than 300 community food projects supported by the retailer across southern Africa.
Ahead of the event, participants received practical retail training covering customer relations, pricing, product presentation, and record-keeping.
