Skip to main contentAdAgeAnswersBetaYour Shortcut to Smarter InsightsLearn MoreBrand MarketingLume, Gap, Diablo and Hawaiian Tropic are among the brands running ads styled as music videos. (Lume, Gap, Diablo, Hawaiian Tropic) EWByErika WhelessMay 26, 2026 05:00 AM EDTFeatured StoriesBrand MarketingWhy brands are making music videos again—and what’s workingAds styled as music videos can lead to strong engagement, but only when done right.EWByErika WhelessAgenciesHow to audit your ad tech relationships before problems surfaceELByEwan LarkinInfluencers & CreatorsCreator and influencer trends brand marketers need to know about right nowGFByGillian FollettInfluencers & CreatorsHow to make employee-generated content without losing your job—advice from the ‘Staples Baddie’GFByGillian Follett
Why brands are making music videos again—and what’s working
Ads styled as music videos can lead to strong engagement, but only when done right.
101 words~1 min read
