Google increases SynthID access to identify AI-generated content | The National

HeadphonesListen to articleGoogle chief executive Sundar Pichai used this AI-generated photo displayed on a large screen to promote the company's SynthID. (Bloomberg)Google chief executive Sundar Pichai used this AI-generated photo displayed on a large screen to promote the company's SynthID. (Bloomberg)Sundar Pichai says OpenAI, Kakao and ElevenLabs have adopted company's artificial intelligence watermark standardHeadphonesBookmark

Google will expand SynthID from Gemini to Search and the Chrome browser to help identify AI-generated or edited content.

Chief executive Sundar Pichai announced broader access at the company’s annual I/O developer conference in California.

The tool embeds invisible watermarks in images, video and audio to verify whether content originated from AI or a camera, and if it was edited.

OpenAI, Kakao, ElevenLabs and Nvidia will adopt the standard, as cross-industry collaboration grows to improve transparency and verification.