Attorney General (AG) of Texas Ken Paxton announced that he sued Netflix for spying on Texans, including children, and collecting users’ data without their knowledge or consent.
The suit alleges Netflix secretly tracks and monetizes detailed viewing behavior of users, including children, while misleading users about its data practices. The case could reshape how Netflix collects data, targets ads, and designs “addictive” features, especially for minors.
According to the complaint, Netflix allegedly ran what the AG’s office calls a “surveillance program,” turning every click, pause, and binge session into data that could be sold to advertisers and data brokers.
Netflix firmly denies the accusations, calling the lawsuit “inaccurate” and claiming it complies with privacy laws wherever it operates. Spokesperson Jamil Walker said:
“The suit lacks merit and is based on inaccurate and distorted information.”
