Sales and service teams that spend their days toggling between team chats, CRM, and tools are losing more than just time — they’re losing the context needed to close deals, solve cases, and serve customers. And for AI to actually work, customer data and conversations cannot live in different places. They need to live in one AI work platform, where data, apps, and agents all come together and work side by side with people. Today, we are making that a reality with Slack as the modern, conversational interface for Salesforce.

We’re moving beyond simple integration to a unified experience, and making it easier than ever for every Salesforce customer to take advantage of the Slack platform with zero setup and at no extra cost, so teams can stop hunting for data and start acting on it. Here’s what’s new:

Every new Salesforce customer now starts with a free Slack workspace, already connected to their CRM data. The moment your Salesforce instance is created, a Slack workspace is as well, which is automatically connected, at no additional cost. Teams can start working together in Slack with all their connected CRM data and context right there with them. And better yet, when it’s time to update the CRM, your teams can do that right from Slack.