Mehr Chicken-Nuggets mit Kaviar, weniger Sport: Der neue Turnierdirektor will die US Open zu einem exklusiven Entertainmentprodukt machen. Doch lärmende Influencer sorgen für einen Eklat.

Influencers and content creators are increasingly visible at the US Open tennis tournament. Some creators have been officially credentialed to cover the event's food and beverage…

In this Saturday edition of Business Insider Today, we're talking about what makes the 2026 US Open different from years past.