In the 1970s, Dolly Parton turned down Elvis Presley when he asked to split publishing rights for "I Will Always Love You." The risky move paid off.

Dolly Parton once told Elvis Presley "no," and it was one of the best decisions of her career, which later turned into a diamond-certified cover from Whitney Houston.

Dolly Parton won’t be remembered solely as an entertainer but as one of the savviest businesswomen within the music industry and beyond.