Les médias «Vogue», «Variety», «Billboard» ou BuzzFeed font partie des partenaires.

The offerings, which range from three-minute shorts to 20-minute episodes, will be featured on the streamer’s homepage starting Aug. 3.

Netflix will offer 2-to-20-minute videos from Condé Nast, Hearst, BuzzFeed, and Penske brands starting August 3 in six markets. Bloomberg says viewers are abandoning shows.