Meta has launched Muse Image, its first AI image generator built by Meta Superintelligence Labs, the dedicated AI unit run by Alexandr Wang. The release landed with a mix of research bragging rights and immediate controversy over a feature that lets users pull other people's Instagram photos into AI-generated images.

Meta's Muse Image rolls out inside the Meta AI chatbot, Instagram, and WhatsApp. Users can generate images of friends from public Instagram posts. Opt-out available.

Meta has announced Muse Image, its first AI model for image creation, as it seeks to attract creators and advertisers to its offerings.

The company said Muse Image, which is integrated into its Meta AI chatbot, can interpret complex prompts, use photos as inputs and let users edit generated images directly…