Europe heatwave impact: Indian manufacturers of air conditioners are gearing up to enter the European market, encouraged by surging demand for cooling products following record-breaking heatwaves and the growing impact of global warming. However, they are expected to face stiff competition from Chinese and South Korean brands, which currently dominate the region and reportedly enjoy a 15-18% cost advantage over Indian manufacturers.

While Europe sweats its way through torturous temperatures of up to 40 degrees Celsius, China cannot get ACs transported over fast enough.

While Europe sweats its way through torturous temperatures of up to 40 degrees Celsius, China cannot get ACs transported over fast enough.

Europes severe heat wave is forcing many to finally consider home cooling, an idea they had long resisted for reasons ranging from socio-cultural factors to urban design and…

Indian air-conditioning manufacturers are increasingly attracted to the European market as they respond to rising demand driven by intense heatwaves and climate change awareness.…