UK watchdog bans ads from Adidas, Uniqlo, and Calvin Klein after brands fail to substantiate claims about recycled clothing and footwear in their environmental marketing.

Fashion giants Adidas, Calvin Klein and Uniqlo have been rapped as part of a major probe into corporate greenwashing in adverts.

The Advertising Standards Authority found all three retailers used the term ‘recycled’ but did not provide any information explaining the claim.