Meta debuts $299 smart glasses under its own brand with 12MP camera, 3K video, and Muse Spark AI, while keeping its EssilorLuxottica partnership intact.

Meta Adventurer and Meta Fury glasses undercut previous Ray-Ban Meta smart specs, and the brand also launches a collab with Kylie Jenner.

But ironically, a Kylie Jenner collab steals the show

There is a version designed by Kylie Jenner, though.

Meta Platforms on Tuesday announced a new range of AI smart glasses in partnership with EssilorLuxottica, starting at $299.