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iPhone 18 Pro: Apple’s Price Rise Changes The Game For Google And Samsung

Tim Cook has confirmed that price increases are coming to Apple devices. Here’s how that benefits rival brands, and how it doesn’t.

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forbes.comStai leggendo1 mese fa

iPhone 18 Pro: Apple’s Price Rise Changes The Game For Google And Samsung

Tim Cook announced Apple price hikes before stepping down, signaling Samsung and Google to raise premium phone prices before Apple's keynote. Enterprise IT expects coordinated vendor price increases on flagship devices — hardware refresh budgets face margin compression.

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mercoledì 17 giugno 2026·forbes.com
Apple CEO Tim Cook Warns Your Next iPhone Could Be More Expensive
Apple is facing rising silicon costs as the world rushes towards AI. That’s going to force price rises across the board, including the upcoming iPhone 18 Pro.
giovedì 18 giugno 2026·forbes.com
Tim Cook Warns Price Hikes Unavoidable: Why iPhone 18 Pro Could Hit $1,399
After Apple CEO Tim Cook confirmed that prices for Apple products will increase, a new report suggests how much the iPhone may cost.

iPhone 18 Pro: Apple’s Price Rise Changes The Game For Google And Samsung

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iPhone 18 Pro: Apple’s Price Rise Changes The Game For Google And Samsung

Timeline cronologica

Apple CEO Tim Cook Warns Your Next iPhone Could Be More Expensive

Tim Cook Warns Price Hikes Unavoidable: Why iPhone 18 Pro Could Hit $1,399

This is how much iPhone 18 Pro could cost after Apple's price hike confirmed

Apple faces price hike for iPhone 18 Pro amid chip shortage

iPhone 18 Pro could start at $1,399 or more, per report - 9to5Mac

Apple products are about to get more expensive

Apple confirms price increases are coming - how much will it cost you?

Apple Price Rise Warning: iPhone 18 Buyers Have An Unexpected Ally

Apple deve aumentar preços por conta de alta nos custos de chips, diz jornal | G1

This is how much iPhone 18 Pro could cost after Apple's price hike confirmed

iPhone 18 Pro could start at $1,399 or more, per report - 9to5Mac

Apple confirms price increases are coming - how much will it cost you?

Apple products are about to get more expensive

Apple faces price hike for iPhone 18 Pro amid chip shortage

iPhone 18 Pro Release Date: How Apple Freezes Out Android Competition

iPhone 18 Pro: Apple’s Price Rise Changes The Game For Google And Samsung

Apple faces price hikes for iPhone 18 Pro as AI-fueled chip shortage bites