AI's hunger for memory chips made Nothing scrap a phone and pushed Tim Cook to call the shortage 'unsustainable'. The smartphone market may shrink 15%.

Apple is facing rising silicon costs as the world rushes towards AI. That’s going to force price rises across the board, including the upcoming iPhone 18 Pro.

Apple plans to raise prices on iPhones, MacBooks, and other devices as CEO Tim Cook warns of surging memory chip costs driven by AI infrastructure demand.

Apple raised the Mac Mini price from $599 to $799 as AI-driven memory chip shortages push costs up 50-70%. Here's what it means for investors.

Apple is raising MacBook Pro prices by up to $400 as AI-driven memory chip demand inflates component costs. iPhone 18 could be next.

CEO Tim Cook said in a recent interview that the situation is "unsustainable."

Apple CEO Tim Cook announced plans to increase product prices due to soaring memory and storage chip costs, driven by AI demand. He stated price hikes are unavoidable as the…

A surge in AI-driven demand for data centers has forced consumer electronics companies into a fierce competition for dwindling supplies.

Demand for high-capacity memory at AI data centres has sent the cost of building iPhones through the roof.

SAN FRANCISCO, June 18 — Outgoing Apple CEO Tim Cook warned that demand for memory chips from the artificial intelligence boom will force the tech giant to increase the prices…

Tim Cook says Apple can no longer absorb soaring memory-chip costs driven by the artificial intelligence boom, signalling higher prices for consumers and raising concerns about…

Outgoing Apple CEO Tim Cook warned that demand for memory chips from the artificial intelligence boom will force the tech giant to increase the prices of its products, according…

The increase of AI data centres has made supply for key electronic device components dwindle, driving up prices.

Apple customers around the globe might soon be looking at higher costs for iPhones and Macs, because the company is dealing with this tricky worldwide shortage of memory chips.…

Apple CEO Tim Cook is giving customers a heads-up that a price hike on the tech giant's popular devices is "unavoidable."

Apple may raise iPhone 18, Mac and iPad prices as AI-driven demand pushes memory chip costs higher. Tim Cook says price hikes may be unavoidable.

Apple CEO Tim Cook says iPhone 18 Pro price increases are unavoidable as DRAM surges 63% and NAND jumps 75% amid global AI-driven memory chip shortage.

Apple appears poised to take the rare step of increasing prices to deal with what CEO Tim Cook called an "unsustainable" memory shortage.

AI's hunger for memory chips made Nothing scrap a phone and pushed Tim Cook to call the shortage 'unsustainable'. The smartphone market may shrink 15%.

The iPhone maker’s clout as a buyer has taken a major hit from the AI boom. | Technology News

The AI data-center boom means a spike in chip costs — but lots of products needs chips. You're going to pick up the tab.