Rivian is laying off over 600 employees, about 4.5% of its workforce, as declining EV demand and expired tax credits force cost cuts ahead of its R2 SUV

Rivian cut less than 2% of its workforce in service and customer teams, a week after R2 deliveries began. The company lost $3.6B in 2025 on 42,247 vehicles.

Rivian has cut over 700 jobs across two layoff rounds in 2025 as EV demand slows and federal tax credits expire ahead of its critical R2 SUV launch.