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Snap debuts new consumer AR glasses Specs

Snap is betting its future on Specs, but the consumer smart glasses race is getting more competitive and investors want the company to focus more on growing its core ads business.

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Snap debuts new consumer AR glasses Specs

Snap is betting its future on Specs, but the consumer smart glasses race is getting more competitive and investors want the company to focus more on growing its core ads business.

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Timeline cronologica

martedì 16 giugno 2026·tomsguide.com
Snap Specs launch LIVE — latest updates from AWE 2026 as Snapchat prepares to take on Meta
The Snap Specs are expected to be revealed at AWE 2026 today and we're following all the build-up and the actual event live
martedì 16 giugno 2026·thenextweb.com
Snap launches its AR glasses at $2,195 as a consumer product, betting the company on augmented reality
Snap's Specs AR glasses cost $2,195, ship this fall with 4-hour battery, 51° FOV, and AI from OpenAI and Google. Preorders open with a $200 deposit.

Snap debuts new consumer AR glasses Specs

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Snap debuts new consumer AR glasses Specs

Timeline cronologica

Snap Specs launch LIVE — latest updates from AWE 2026 as Snapchat prepares to take on Meta

Snap launches its AR glasses at $2,195 as a consumer product, betting the company on augmented reality

Snap bets on AR glasses in post-smartphone race - The Economic Times

Snap bets on AR glasses in post-smartphone race

You Can Finally Buy Snap’s New AR Specs—for $2,195

Snap CEO Spiegel defends Specs as long-term bet, pushes back against activist pressure

Snap’s New AR Glasses Are Trying to Beat Meta to the Punch

You Can Finally Buy Snap’s New AR Specs—for $2,195

Snap Specs are official, and they're a bold mash-up of Ray-Ban Metas and Apple Vision Pro — with an eye-watering price

Snap’s first consumer AR glasses are coming this fall for $2,195

Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future

Snap’s New AR Glasses Are Trying to Beat Meta to the Punch

Snap bets on life beyond smartphones with $2,195 Specs augmented-reality glasses

Snap CEO Spiegel defends Specs as long-term bet, pushes back against activist pressure

Snap bets on AR glasses in post-smartphone race - The Economic Times

Here's what the Snap Specs look like, as modelled by Jack Harlow, Imogen Heap and more

Snap finally debuts its long awaited AR glasses, Specs, and, oof, they aren't cheap | TechCrunch

Snap unveils Specs augmented reality glasses priced at $2,195

Snap debuts new consumer AR glasses Specs

Snap Specs are AR glasses that look like that and cost $2,195 [Gallery]

Snap Inc. launches new SPECS augmented reality glasses (for 'just' $2,195)

Exclusive: Snap CEO Evan Spiegel talks Specs AR glasses with Mashable

Snap Specs: Erste echte AR-Brille für Konsumenten kostet 2195 Dollar

Snap bets on AR glasses in post-smartphone race

Snap unveils Specs AR glasses for $2,195 as it bets on a post-smartphone future