Changing tastes and tightening belts are reshaping the global drinks industry, with consumption set to fall across traditional markets over the next five years.

Global wine consumption fell 2.7 percent last year to 208 million hectoliters, marking a 14 percent decline since 2018, according to the International Organizat

Un estudio de la IWSR prevé el auge de las bebidas alcohólicas enlatadas o listas para consumir, en detrimento de los mercados más tradicionales como el vino

Changing tastes and tightening belts are reshaping the global drinks industry, with consumption set to fall across traditional markets over the next five years.

I gusti che cambiano e i portafogli più leggeri stanno ridisegnando il mercato mondiale delle bevande. Nei prossimi cinque anni i consumi caleranno nei mercati tradizionali.