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Kraken scores FIFA World Cup deal as crypto sports ads rebound
Kraken becomes FIFA's Official Crypto Exchange Supporter for the 2026 World Cup, marking crypto's deepest integration with global football as the tournament
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decrypt.co
Kraken Named Official Crypto Exchange of FIFA World Cup 2026 - Decrypt
Crypto exchange Kraken is teaming up with FIFA to sponsor the World Cup, with plans for "fan-focused" experiences in the U.S. and Europe.
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cointelegraph.com
Kraken Joins FIFA World Cup 2026 as Crypto Exchange Sponsor
Kraken has become the official crypto exchange supporter of the FIFA World Cup 2026, marking one of crypto's highest-profile sports sponsorships since the 2022 "Crypto Bowl."
