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Inside Nike’s star-studded 2026 World Cup spot—Wieden+Kennedy execs dissect the film
How Nike is balancing a hero piece with a sprawling long-tail football universe beyond it.
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adage.com
Inside Nike’s star-studded 2026 World Cup spot—Wieden+Kennedy execs dissect the film
How Nike is balancing a hero piece with a sprawling long-tail football universe beyond it.
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campaignlive.com
Nike ‘rips the script’ and writes new chapter with epic 2026 World Cup campaign
Wieden+Kennedy’s six-minute film features more than 30 global stars, launching a massive ecosystem that expands the Nike Football Universe.
