Drag queen Pattie Gonia in legal battle with Patagonia over trademark lawsuit

Drag queen Pattie Gonia in legal battle with Patagonia over trademark lawsuit

Patagonia sued drag activist Wyn Wiley for trademark infringement after Wiley applied to register "Pattie Gonia" for clothing sales and environmental advocacy, following four years of failed negotiations. Nominal-damages IP suits can still drain individual defendants financially — a variable worth factoring into any brand partnership or co-marketing agreement structure.