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Big Arch kicks off new big-ticket burger war among fast-food chains
After McDonald's Big Arch arrived, its CEO ate on in a video. Burger King and Wendy's dropped videos of their execs eating their burgers.
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usatoday.com
Burger King subtly shades McDonald's after Big Arch burger taste test
Burger King seemingly shades McDonald's after CEO Chris Kempczinski's taste test went viral for all the wrong reasons.
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fortune.com
McDonald’s gargantuan ‘Big Arch’ burger contains two-thirds of your daily caloric intake—and that’s without fries or a drink | Fortune
The fast food giant launched the Big Arch burger in U.S. markets this week.
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How the Big Arch stacks up against other McDonald's burger favorites
You've seen McDonald's CEO awkwardly taste the new Big Arch burger. Here's how it compares to other favorites.
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Big Arch kicks off new big-ticket burger war among fast-food chains
After McDonald's Big Arch arrived, its CEO ate on in a video. Burger King and Wendy's dropped videos of their execs eating their burgers.
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Fast food brands roast McDonald's after CEO burger tasting mishap
After McDonald's posted a widely mocked video of its CEO, competitors took to social media with videos, jokes and unrelated fights.