Burger King isn't afraid to take a big bite, at least that's how it appears in a recent viral video featuring the popular fast-food chain's president, Tom Curtis.
Several hours after the internet began to poke fun at McDonald's CEO Chris Kempczinski for his less-than-convincing endorsement of the new Big Arch burger, BK shared a clip of Curtis taking a huge and enthusiastic bite from the new and improved Whopper.
"Only one thing missing," Curtis says, seconds after taking a bite. "A napkin."
Burger King's subtle jab at McDonald's did not go unnoticed, with several users comparing and pointing out the differences between Kempczinski's and Curtis's reactions to their respective "products" in the comments.
"Now THAT'S a man bite," one social media user wrote. "Take notes McDonald's."
